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The Fortune Group
P.O. Box 129
Panacea, FL 32346
850-984-9755
800-444-1066 (toll free)
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Solution Based Selling

Featuring W. Steven Brown, C.P.A.E.

 

COURSE OUTLINE

What Is The Primary Objective?

To strengthen the sales professional's ability to increase sales through a customer centered approach to selling value.

Who Should Participate?

Senior management to front line sales, marketing, and sale support.  Anyone who is involved in the sales process.

How Is It Used?

The system is facilitated internally within the client organization in a flexible manner. This ensures the content is personalized to resolving the specific challenges of the client.

What Will Be The Outcome?

Solution Based Selling is a structured, repeatable sales process designed to build the skills to:

  1. Establish differentiated and clear business value with customers by providing solutions to their needs.

  2. Communicate consistently and uniformly across the entire organization.

  3. Decrease "no decision" sales.

  4. Minimize reliance on discounts to obtain the business.

  5. Reduce ramp up time and training.

  6. Eliminate internal department barriers through use of common sales process and language.

Video Clips

Session II - Selling From the Prospect's Viewpoint
  Windows Media Player QuickTime  
   
  
Session V - Validating the Value
  Windows Media Player QuickTime